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Management of the Fuzzy Front End of Innovation

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Artikelnr: SK0224114-SE20260527-055838 Kategori: Etikett:

Beskrivning

Beskrivning

This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user developments, but also modern approaches such as frontloading, user community-driven innovation, crowdsourcing, anthropological expeditions, technological listening posts in global R&D settings, cross-industry innovation processes, open innovation, and IP cycle management. Contributions are based on latest research and cases studies on this new paradigm. The authors investigate this phenomenon, linking the practice of the early innovation phase to the established body of innovation research. Conceptional articles complement case studies to provide the reader with insight on managing the fuzzy front end of innovation. Lessons learned with success factors and checklists complement each chapter.​

Om boken

Om denna bok

Management of the Fuzzy Front End of Innovation av Oliver Gassmann och Fiona Schweitzer är en Häftad bok med 339 sidor på Engelska. Detta är den 1:a upplagan som utgavs 2016 av Springer Nature.

Produktinformation

Kategori
Okänd
Bandtyp
Häftad
Språk
Engelska
ISBN
9783319347417
Upplaga
1
Utgiven
2016-08-23
Förlag
Springer Nature
Sidantal
339