Beskrivning
Beskrivning
How is a company managed? In this book, this is explained by following an industrial company, Atlas Copco Industrial Technique, in order to understand how they plan, carry out, account for and follow up their business. The book presents activities such as innovation, product development, financing, investing, marketing, organizing, pricing, producing, costing, evaluating and accounting. How is this carried out by Atlas Copco Industrial Technique? Which are the possible alternatives?
This perspective differs from other textbooks in the area, which usually start by describing the general models followed by presenting examples in relation to these. This book gives the reader the opportunity to follow a real company throughout different models and concepts, thus providing a more real-life understanding of the subject.
